WU Executive Academy

WU Wien 360 Grad Panoramafoto

Storytelling Workshop

Kunde: WU Executive Academy, Zeitraum: 2019

Das Projekt

Die WU Executive Academy ist einer der führenden Bildungsinstitutionen für Führungskräfte in Mitteleuropa. Um die Position der Academy weiter zu stärken wollte sich das Team im Marketing Storytelling weiterbilden.

Aufgaben FLINTS

Durchführung eines individualisierten Workshops. Die Basis des Workshops von FLINTS bildet eine grundlegende Erarbeitung der Theorien von Geschichten in der menschlicher Kommunikation und der Zusammenhang mit Zielen von Unternehmen und Institutionen. Aufbauend darauf folgen intensive Individual- und Gruppenübungen und die Etablierung eines Toolkits für die tägliche Anwendung von Storytelling. Das Ziel des Workshops ist, dass die Mitarbeiter mit dem Toolkit Storytelling in der Strategischen Konzeption sowie in der täglichen Arbeit aktiver und besser integrieren.

Erfolge

Barbara Stöttinger, Dean WU Executive Academy: “Daniel did a workshop for us on storytelling. At the WU Executive Academy, we offer high-class MBA programs for executives and professionals coming from more than 85 countries. The MBA journey is a time of great transformation, hard work and lots of emotions. How to get these great stories across so that they can inspire prospective students, is a core challenge for us. Daniel did an exceptional job! His Workshop had a clear structure, he had prepared in depth on who we are and what we do, so all his examples were highly relevant to our workplace. He provided us with hands-on tools and material that would enable us to transfer what we have learnt into our daily practice. To put it in a nutshell: I have been to many, many workshops in my career, also on storytelling – this one was definitely one of the best and productive ones I have attended!”

Link

www.executiveacademy.at

Warning: array_map(): Expected parameter 2 to be an array, int given in /home/.sites/307/site7510361/web/flints/wp-includes/class-wp-query.php on line 2096 Warning: implode(): Invalid arguments passed in /home/.sites/307/site7510361/web/flints/wp-includes/class-wp-query.php on line 2096